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Profile of Madura Fashion & Lifestyle: a leading retailer of premium branded apparel in India
published in Issue 167, February 2014
Madura Fashion & Lifestyle, based in Bangalore, India, is a leading retailer of branded apparel in India. The company is active mainly in the men's wear segment, and sells its products through an extensive network of stores as well as online. In January 2012 Madura Fashion & Lifestyle centralised its research and development (R&D) activities in a new Knowledge Management Centre (KMC). This is the only centre of its kind in India and represents Madura Fashion & Lifestyle's commitment to innovation, and to providing consumers with quality products. In order to increase its share of the domestic apparel market, Madura Fashion & Lifestyle has identified India's emerging women's wear and children's wear markets, as well as growing demand for casual wear, as opportunities for diversification. However, the company faces challenges in the retail environment. Although Madura Fashion & Lifestyle is a large company relative to most apparel retailers in India, it may not be sufficiently diversified to compete with large-format retailers and international brands. This report highlights the company's development, corporate structure, brands and products, joint ventures, and retail and distribution network. It also provides insight in the company's business strategy, markets, competition, challenges, research and development (R&D), corporate social responsibility (CSR) and financial performance, as well as an outlook for the future. The report serves as an indispensable case study for those who want insight on a leading Indian apparel retailer.
Six times a year, Textile Outlook International provides up to 200 pages of expert comment and analysis. A subscription provides an overview of the global fibre, textile and apparel industries. It is essential reading for senior executives in the fibre, textile and apparel industries and for anyone who is not involved in the industry, but needs to quickly gain an understanding of the key issues.
Reports in Textile Outlook International include:
country profiles providing a comprehensive guide to the textile and clothing industries in a range of countries and regions. The reports include an economic and political profile together with a comprehensive overview of the main issues, plus an outlook for the future.
company profiles giving you the opportunity to learn from strategies employed by others. Companies profiled recently include retailers, manufacturers, innovators and sourcing companies involved in textiles and apparel as well as smaller companies which illustrate the opportunities for firms which are interested in selected sourcing locations.
trends in world textile and apparel trade and production taking into account current issues facing the industry such as global fibre prices; competition from China and other low cost countries; the elimination of quotas and imposition of selective new ones; relocation of production operations; the impact of economic factors affecting trade; international trade agreements; trade promotion agreements (TPAs); and much more.
trends in EU and US imports of textiles and clothing providing comprehensive statistical data and analysis of the top ten supplying countries to the EU and US markets. These reports are updated each year and contain value and volume data as well as average prices and analyses of trends for up to 15 product categories.
innovations, technological developments, business development opportunities, individual sector analysis and political implications which affect players in the global fibre, textile and apparel industries. Some of the topics which have been covered in recent reports include: new innovations in the textile and clothing industry, such as environmentally friendly textiles, plant based fibres, and developments in textile colorants; innovations in textile machinery; and overviews of the European swimwear, hosiery and lingerie markets.
So whether you are involved in fibres, textiles or clothing in manufacturing, spinning, weaving, knitting, sewing, import/export, retailing or if you are in education or consultancy or investment or finance, a subscription to Textile Outlook International will tell you what you need to know about the key trends in the industry.
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