Profile of Miroglio: A Leading Vertically Integrated Textile and Apparel Group in Italy

14 pages, published in Issue 160, January 2013   Report price: Euro 395.00; US$ 520.00

Miroglio Group is one of the largest textile and garment producers in Italy. The group has expanded considerably since it was established in 1884, and now consists of two fully independent wholly owned subsidiaries: Miroglio Textile and Miroglio Fashion. The group also operates through joint venture companies with retailers in foreign markets in an effort to promote its international expansion and financial growth. It employs a strategy of identifying competitor brands and working with them in order to infiltrate these foreign markets and gain new distribution networks. The group has done well to achieve growth in recent years, in spite of the global economic downturn which has affected many other European textile producers. Its success has been due largely to its ability to keep costs down, by making use of its international production and distribution networks, while retaining a high standard of quality and an essence of Italian style. The report highlights the company's development, divisions, competition, financial performance, and corporate social responsibility (CSR). It takes an in-depth look at the business activities of Miroglio Textile, Miroglio Fashion and its joint venture companies, and also provides an outlook for the future. This report serves as an indispensable case study for those who want insight on a market leader in the industry and one which has weathered the effects of the global economic crisis.

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