Profile of Pacific Brands

14 pages, published in Issue 152, September 2011   Report price: Euro 395.00; US$ 520.00

Pacific Brands is a large manufacturer and distributor of clothing and workwear with over 30 major brands in its portfolio and around 6,500 employees. This profile provides information and analysis of Pacific Brands' operations and its attempts to transform itself into a more successful and profitable company. While Pacific Brands is based in Australia, it also has operations throughout China, Indonesia, Malaysia, New Zealand and the UK. In 2010 the company was reorganised under a major transformation programme, called Pacific Brands 2010, in order to make it more efficient and profitable. This report provides information on the company's development, divisions, corporate social responsibility (CSR), and financial results, as well as analysing its transformation programme and providing an outlook for the future.

Profile of Pacific Brands

• Summary
• Introduction
• Company Development
• Underwear and Hosiery Division
• Workwear Division
• Footwear, Outerwear and Sport Division
• Homewares Division
• Corporate Social Responsibility (CSR)
• Financial Performance
• Outlook

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