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Profile of O'Neill: a world leading provider of wetsuits, surf apparel, beachwear, snowwear, activewear and streetwear
published in Issue 64, January 2019
O'Neill is a world leading provider of wetsuits and surf apparel, and is credited with the development of a number of innovations in this product area—notably the neoprene wetsuit, which was invented by the company's founder, Jack O'Neill, in the USA in 1952. Since the company was established, it has diversified significantly and its product portfolio now includes accessories, activewear, beachwear, snowwear and streetwear in addition to wetsuits. The company is part owned by the Netherlands-based brand management company Logo International. However, the O'Neill family has retained ownership of some areas of the business, including the O'Neill Wetsuits business, in order to safeguard the authenticity of the O'Neill brand. O'Neill remains committed to innovation in this product area and it has recently successfully developed a new neoprene material called Technobutter 3. O'Neill is also committed to environmental sustainability and social responsibility, and this is reflected in the number of industry initiatives which it supports—notably those associated with workers' rights. It also supports a number of environmental causes, and has developed a collection of apparel which focuses on the use of environmentally sustainable materials. This report provides insight into the establishment of O'Neill and its licensing and distribution activities. Also, it discusses the company's latest innovations and its commitment to corporate social responsibility (CSR).
Four times a year, Performance Apparel Markets provides an overview of the sector for performance apparel and corporatewear. It provides market data and analysis of new and established markets for performance fibres, fabrics and clothing, and is essential reading for executives who are working in (or supplying) this fast growing sector. It is also an invaluable one-stop-shop where people who are not involved in the industry on a day-to-day basis can find an authoritative source of relevant information which helps them to quickly gain an understanding of the key issues facing the companies in this sector.
Reports in Performance Apparel Markets include:
reports on major developments in the global performance apparel market, focusing on new products and technologies, innovative fibres and key players;
detailed, independently-researched reports on one of the following topics: antimicrobial fibres and fabrics, anti-static technology, flame resistant fibres and fabrics, high strength fibres and fabrics, high visibility apparel, microencapsulation, moisture management fabrics, performance swimwear, seamless knitting and stitch-free seaming technologies, smart and interactive textiles, stain protective apparel, stretch fibres and fabrics, surfwear and surf-inspired clothing, temperature regulation, UV protective fibres and fabrics, and waterproof breathable fabrics;
company profiles, outlining the business, product, market and manufacturing strategies employed by key players in the performance apparel industry; and
business news and developments affecting global performance apparel markets, majoring on innovations, mergers and acquisitions, investments, joint ventures, and financial performances.
Performance apparel represents one of the fastest growing sectors of the international textile and clothing industry – and market growth is being fuelled by the emergence of new fibres, new fabrics and innovative process technologies. The market is also being boosted by changes in consumer lifestyles. People are living longer and spending more time on leisure activities. New high-tech fabrics are being developed for a wide range of active sports such as aerobics, athletics, ballooning, cycling, hiking, mountaineering, parachuting, sailing, skiing, snowboarding, swimming, and windsurfing.
Exciting innovations are emerging in smart textiles and nanotechnology – and the sector’s growth prospects are helped by the trend in increasing demand for performance features in mainstream fashion.
Performance Apparel Markets is available on subscription – either in printed format only, or in printed and electronic format. If you choose the printed only option, you will receive 4 printed publications a year. Each issue contains five reports (as above).
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A subscription to Performance Apparel Markets will support your decision making, and provide the information you need to expand into new markets.
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