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Performance Apparel Markets
Issue 34:
3rd Quarter 2010

Product Overview
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Reports in this issue
Fast track: Taiwan leads Asia in sustainable high performance fibres and fabrics for performance apparel (5 pages)
Performance apparel markets: product developments and innovations, 3rd quarter 2010 (11 pages)
Stain protection in performance apparel: providing clean solutions (24 pages)
Profile of Eddie Bauer: a longestablished outdoor outfitter (11 pages)
Performance apparel markets: business update, 3rd quarter 2010 (26 pages)

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Profile of Eddie Bauer: a longestablished outdoor outfitter

Buy 'Profile of Eddie Bauer: a longestablished outdoor outfitter' now 11 pages, published in Issue 34, 3rd Quarter 2010  
Report price: Euro 395.00; US$ 520.00  


USA-based Eddie Bauer is a privately-held company specialising in the supply of a broad range of outdoor apparel and casual wear. Since its establishment in 1920 as a speciality sporting goods store, the company has evolved into one of the best known clothing retailers in North America.

The company's product portfolio comprises a comprehensive range of garments which are made from high quality materials and supplied in a variety of cuts, styles, colours and sizes to satisfy the needs of a distinct customer base.

Attempts were made in the 1990s to broaden this customer base by diversifying into other product categories. However, these proved unsuccessful. As a consequence, Eddie Bauer ran into financial difficulties and eventually succumbed to bankruptcy.

In July 2009 Eddie Bauer was acquired by a USA-based investment company, Golden Gate Capital, for a cash consideration of US$286 mn. Under this ownership, the company has narrowed its product focus in a bid to capitalise on its strong outdoor heritage and revitalise its business. The success of recent product launches suggests that it is well on the road to recovery.

Table of Contents
Profile of Eddie Bauer: a long-established outdoor outfitter
  • Summary
  • Introduction
  • Company development
  • Strategy
  • Products
  • Product sourcing
  • Sales and marketing
  • Collaborative ventures
  • Outlook

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Product Overview   

Four times a year, Performance Apparel Markets provides intelligence, expert analysis and insight on the performance apparel industry.

Performance apparel represents one of the fastest growing markets in the global textile and clothing industry--and market growth is being fuelled by an emergence of new fibres, fabrics and innovative materials. The market's growth prospects are also being spurred by increasing demand for performance properties in mainstream fashion.
What's in Performance Apparel Markets?

Each issue provides an authoritative source of information on key industry topics, including: antimicrobial textiles; biomaterials; biomimicry; chemical protective clothing; circularity; compression and shapewear; cosmetotextiles; environmental sustainability; finishes; flame resistant clothing; footwear; graphene; insect repellent apparel; insulation materials; medical protective clothing; military clothing and equipment; moisture management; mono materials; outdoor apparel; personal protective equipment (PPE); smart textiles; sportswear; thermoregulation; waterproof breathable textiles; wearable technology; and workwear.

A single issue of Performance Apparel Markets includes:

    an editorial think-piece on a topical issue from an industry expert

    a round-up of the latest product innovations

    a main feature on a new or established market

    insight and analysis of a key market leader or fast-growing start-up

    a round-up of the latest business developments

An annual subscription to Performance Apparel Markets is a cost-effective way to keep informed about trends and developments in the global performance apparel industry.

Subscriptions are available in printed and/or digital formats. Printed and digital subscribers receive each issue in printed format in addition to a digital PDF file, which is available immediately on publication.

Subscribers also receive a complementary digital subscription to Performance Apparel Update, delivered directly by email once a month. This free supplement contains essential information on business news and the latest product developments.

Like all Textiles Intelligence publications, Performance Apparel Markets is a reliable source of independently sourced business information, and it does not carry advertising.

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