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Global Apparel Markets
Issue 20:
4th Quarter 2012

Product Overview
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Reports in this issue
Talking strategy: Harry van Dalfsen discusses the International Apparel Federation's (IAF's) aim of global standardisation to improve supply chain efficiency
Profile of H&M: a leader in eco chic (33 pages)
Global apparel markets: product developments and innovations, 4th quarter 2012 (8 pages)
Trade and trade policy: clothing imports, retail demand and trends in five emerging markets: Brazil, Chile, China, India and Russia (27 pages)
Global apparel markets: business update, 4th quarter 2012 (36 pages)
Market indicators

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Profile of H&M: a leader in eco chic

Buy 'Profile of H&M: a leader in eco chic ' now 33 pages, published in Issue 20, 4th Quarter 2012  
Report price: Euro 600.00; US$ 785.00  

H&M (Hennes & Mauritz) has evolved since its origins in 1947 into a vast and expanding fashion retailing empire with more than 2,800 stores in 48 countries and a staff of over 104,000 employees worldwide. H&M's success is based on its ability to create good quality fashionable apparel and accessories collections, and to sell them to style conscious men and women at affordable prices. H&M has set itself apart from competitors by being one of the most environmentally responsible players in the global apparel industry and collaborating with high profile fashion designers and celebrities to create collections with "must have" status. Such collaborations have given the company publicity and fashion credibility. They have also provided a strong impetus to sales which has helped to finance the company's ambitious growth plans and expansion of its geographical presence. Today the company ranks second -- behind the Spain based company Inditex, the owner of the Zara brand -- in a global apparel market which is estimated to be worth over US$1 trillion in terms of retail sales. The report highlights the company's development, corporate structure and strategy organisation, products, brand promotion and financial performance. It also looks at product sourcing, distribution channels, corporate social responsibility (CSR) activities and markets, and provides an outlook for the future. This report serves as an indispensable case study for those who want a comprehensive analysis of an apparel leader.

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Product Overview   

Four times a year, Global Apparel Markets provides essential and up-to-date analysis and insight into the global apparel industry.

Reports contain updates on developments in the apparel sector, trade and trade policy, research-based information on individual market sectors, business news and expert opinions on strategy to keep retailers, manufacturers and investors informed of the facts and figures which will affect their businesses.

Each issue contains:
a detailed research-based report or company profile covering information on sourcing, developments in technology, colour and/or fabric trends, market sectors such as discount retailing, or other issues which affect companies in the apparel industry;
a round-up of industry developments and innovations in the apparel sector;
a feature on trade and trade policy;
advice from industry experts on strategy; and
business news
An annual subscription to Global Apparel Markets is a cost-effective way to keep yourself and your colleagues informed about trends and developments in the global apparel industry. The reports are available on subscription in printed and electronic format.

You will also receive "Global Apparel Update" delivered to you by email, free of charge, once a month. This free supplement contains an update of business news as well as the latest product developments and innovations.

Individual issues are also available for purchase. Our customer service team will be pleased to advise you on the most suitable method of purchasing.

Electronic supplement
If you choose the printed and electronic option, you will receive an extra service. You will still receive each issue in printed format, delivered to you by traditional post.

In addition, you will be able to download PDF files containing the same information but the PDF files will be available immediately on publication, so you dont have to wait for the printing and mailing. You also have all the benefits of electronic files: instant access even when you are away from the office; convenient storage in your PC or laptop; portability; electronic search facility; and copy/paste facility.

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